Lisa would like to create a mobile ad for her arts theatre in her city. If Lisa creates the mobile ad
what rule does Google require for the ad's clickthrough?
Options are :
Google Adwords Display Certification Practice Test
Which of the following statements is true about quality score?
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You have created several campaigns with Google AdWords for your clients. You are using the
Manager Defined Spend for your budgets in Google AdWords. When you create a new start date
for a budget, what requirement does Google have in regard to the new budget and existing
budgets that you manage?
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Which of the bidding strategies will you use if you are focused on clicks?
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Google Fundamentals of Digital Marketing Practise
Holly is managing the online marketing efforts for a bakery in her city. Holly is building thebakery's website with the intent of the site being able to be ranked high in the Google's organic
listings. Holly is focusing on keywords that users will likely be searching for, such as 'wedding
cakes' and 'cupcakes' for her city. What term best describes the goals Holly has for the bakery's
website?
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The Keyword tool helps to identify relevant keywords in order to add to a prescribed ad group.
Where should the Keyword tool be accessed from?
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Which of the following are used to describe the search results that are not in paid listings?
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Google Adwords Search Advertising Advanced
Which of the following options is NOT a custom alert type that you can create for an individual ad
in Google AdWords?
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Which of the following is a policy that defines guidelines for what you can and cannot advertise or
promote?
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How many minimum conversions a campaign must have received in the last 30 days for using the
Conversion Optimizer?
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Google Adwords Reporting and Analysis Practice
Which of the following helps advertisers reach users across the Internet; from small newsletters to
large search engines?
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What will you do to enable phrase matching for a particular keyword?
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Which of the following strategies is used by Google to help prevent irrelevant clicks on your ads?
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Google Adwords Search Advertising Advanced
Which of the following provides you an excellent way to reach your users even if they are
physically located in non-native areas?
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Which of the following is the default setting for the Keywords?
.
Options are :
Which of the following provides the most information about a campaign's overall performance?
Options are :
Google Adwords Reporting and Analysis Practice
What is the maximum size that Google allows, for reports to be emailed?
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Which of the following reports in Google Analytics is used to identify where you are losing visitors
on the path to conversion?
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What will you do to enable phrase matching for a particular keyword?
Options are :
Google Adwords Search Advertising Advanced
Which of the following is the process of promoting and marketing a website through paid listings
on search engines?
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Which of the following is the amount a user is comfortable spending on AdWords advertising each
day?
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Which of the following is used by Google to retrieve information?
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Google Fundamentals of Digital Marketing Practise
Ryan is reading about the Google AdWords policies. He learns that Google AdWords can be
disapproved for several different reasons such as mis-spellings, content, and ads which are
misleading or confusing. Ryan creates an advertisement for his micro-brewery beer. What will
Google do with this advertisement?
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Mike is examining his Google AdWords account and he notices the Ad Groups tab. What does the
Ad Groups tab reveal?
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Juliet has downloaded and installed the Google AdWords editor for her business. Over the past
several months she's deleted ad groups, so she doesn't want to see these deleted items anymore.
How can she hide the deleted items through the AdWords Editor?
Options are :
Google Adwords Display Certification Practice Test
Which of the following matches eliminates the searched phrases?
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Which of the following formulas is the correct formula for finding the return on investment for
Google AdWords?
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Which of the following policies prohibits advertising if the business model is deemed unacceptable
according to AdWords Terms and Conditions?
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Google Fundamentals of Digital Marketing Practise
Which of the following tabs is used to target group of users in the Google Content Network?
.
Options are :
When Google advertisers create new Google AdWords, they have three options for the types of
keyword matching they can use. Which of the following keyword targeting is demonstrated by
putting the keyword in quotes?
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In which of the following colors do the unposted local changes appear?
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GOOGLE CLOUD CERTIFIED - Professional Data Engineer
Which of the following applications allows you to download and edit campaigns offline?
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Which of the following is required to raise awareness and visibility of a product or service?
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Which of the following is used to track the number of users elected to subscribe to a newsletter?
Options are :
Google Adwords Search Advertising Advanced
What is the relationship between a client's paid result (an advertisement) and a client's organic
search result?
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Which of the following categories are NOT targeted by the Placement tool?
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Which of the following allows you to prevent an ad from appearing in relation to certain phrases, or
exact matches?
Options are :
Google Fundamentals of Digital Marketing Practise Test
Which of the following tools is used to generate new ideas for the Keywords including Negative
Keywords?
.
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You are a consultant for David's company and he's asked you to help him create a Google
AdWords for his company's products. You and David develop a keyword list and the ad has now
been running for two weeks. David wants to edit the keyword list, but you tell him the ads should
run longer before editing the list. How long does Google recommend the keyword list and ads run,
before evaluating their performance?
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Alice manages several AdWords accounts and she has three assistants who help with the
management of the accounts. Alice receives a phone call from one of her clients regarding recent
Google AdWords clicks. The client reports that he thinks something is amiss with his account, and
thinks someone has changed the budget. How can Alice review any changes to the account and, if
necessary, determine if someone has made changes to the account's budget?
Options are :
Google Adwords Display Certification Practice Test
Which of the following is true about measure of conversion in AdWords?
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There are just two reasons why a managed account is ineligible for Manager Defined Spend in
Google AdWords. One reason is because an account is billed directly. What is the other reason
why a managed account cannot participate in Manager Defined Spend in Google AdWords?
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Which of the following is a tool for targeting ads to specific groups of customers visiting certain
sites in the Google Display Network?
A.
B.
C.
Options are :
Google Digital Sales Certification Exam Practice Test
Which of the following policies prohibits affiliates from using destination URLs that automatically
redirects to another Website?
.
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All of the following mobile markup languages are supported by Google except for which one?
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Which of the following labels allows you to track conversions for the readers of a certain
webpage?
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Google Fundamentals of Digital Marketing Practise
Which of the following is used to describe the return on investment for Google AdWords
campaigns?
Options are :
You have created four ads for your business. When you create multiple Google AdWords ads,
how does Google determine which of the four ads to show, when a keyword triggers the ad?
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Caroline is working to optimize her Google AdWords. She wants to experiment with the content of
her website, to determine what users are responding to, best. She is receiving clickthroughs to her
website, but she wants to convert more of these users to sales. What tool can Caroline use to test
parts of her website?
Options are :
Google Digital Sales Certification Exam Practice Test
Which of the following formulas is used to calculate Actual CPC?
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